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Dateline - March 5, 2010
DVA releases 2010 ANZAC Day poster


The Department of Veterans' Affairs has released the annual poster for ANZAC Day 2010. This year’s poster focuses on the 95th anniversary of the landings at Gallipoli and the commencement of the Gallipoli campaign.

The poster features a striking image of members of the Australian and New Zealand Army Corps – the ANZACs – of the 1st Divisional Signal Company as they are towed towards Anzac Cove at 6 am on the morning of 25 April 1915, in what would have been terrifying moments before they landed on the shores of the Gallipoli Peninsula.

Underneath that image is juxtaposed a photograph of the peninsula as it stands on Anzac Day more than 90 years on – with thousands of Australians and New Zealanders returning to that same shore-line to remember the spirit and legend of the Anzacs.

Signaller Ellis Silas, who was on board the boat pictured in the poster, described the landing that day:


Click on image to view full size


“It was a relief to get ashore; we are packed so tightly in the boats and moreover so heavily laden with our kit that, had a shot hit the boat, we should have no chance of saving ourselves – it was awful the feeling of utter helplessness. Meanwhile the Turks pelted us hot and fast. In jumping ashore I fell over, my kit was so heavy; I couldn’t get up without help… It was a magnificent spectacle to see those thousands of men rushing through the hail of Death as though it was some big game – these chaps don’t seem to know what fear means…. The beach is littered with wounded, some of them frightful spectacles; perchance myself I may at any moment be even as they are.”

Background on the Gallipoli campaign
On 4 August 1914 the European nations went to war. As Australia was a British dominion, bound by a series of alliances, Prime Minister Andrew Fisher's government pledged full support for Britain and committed Australia to enter the war. The outbreak of war was greeted, in Australia, with great enthusiasm by some sections of the population.

On 1 November 1914 a convoy of 36 transport ships carrying around 30,000 men and three escort warships sailed out of King George Sound in Western Australia. The troops trained in Egypt before being sent to the Gallipoli peninsula to engage with strong Turkish forces.

On 25 April 1915 members of the Australian Imperial Force (AIF) landed at Gallipoli together with troops from New Zealand (ANZACs), Britain, and France. This began a campaign that ended with the evacuation of troops on 19 and 20 December 1915. Following Gallipoli, Australian forces fought campaigns on the Western Front and in the Middle East.

By the end of 1914, over 52,000 men had enlisted in the AIF. The enlistment age was initially between the ages of 21 and 35 years. This was later raised to 44 years and if men younger than 21 wished to enlist they needed permission from their parents.

Around 60,000 Australians and 18,000 New Zealanders served at Anzac, with the total allied force numbering 500,000. The Turkish force was of a similar size. The eight month campaign in Gallipoli saw over 8,700 Australian men killed in action, died of wounds or disease. Turkey lost ten times as many soldiers with over 86,000 casualties.

The Gallipoli campaign was a failure. The well-planned evacuation that ended during the early morning of 20 December enabled 14 Divisions to leave the Gallipoli peninsula with only two deaths during the evacuation. Many of those who served and survived Gallipoli went on to fight on the Western Front in battles in which there were greater causalities and harsher conditions.